From Problem-Finding to Prototyping

I recently presented at the 2020 UCDA Design Education Summit. The conference theme was Human Centered.

Below is an excerpt from that presentation, which focuses on how human-centered design and activity-centered design have been utilized to develop concepts for interactive products. The examples for each step of the design process are by Flagler College students who were enrolled in ART 326 Interactive Design. The human-centered project involves conducting user research, developing a concept based on the research findings, low-fidelity paper prototyping, branding, user interface (UI) design, building a high-fidelity prototype, app promotion, and culminates with a UX/UI case study. During the activity-centered project, students pitch ideas, analyze an activity, and develop personas, scenarios and mood boards. They create a brand and prototype interrelated products for both the digital and physical environment.

Benefits and risks for each approach are discussed in my paper. In summary, it is important that interaction designers know different approaches, how to move between them, and when to apply the best approach to the situation.

You can listen to the full presentation here: